Here's a sample list of survey topics and approaches we have conducted on behalf of municipal clients:
Marketing & Communications Survey
Customer Satisfaction Survey
Website Satisfaction Survey
Website Redesign Survey
Tourism Branding Survey
Performance - Audience Survey
E-Newsletter Subscriber Survey
Digital Signage Support Survey
Quality of Life Survey
Community Engagement Survey
Social Media Quick Polls
Corporate Sponsorship Survey
Council Delegation Request Form
Invite the Mayor Form
Website Feedback Form
Customer Feedback & Complaint Forms
Recreation Guide Ads Booking Form
Contact Forms & Info Requests
Get the Community Insights You Need
Do great research! Wherever you are in the survey process, The W Group will help you cross the finish line.
Survey Research Design Methodology & Objectives
Effective design is the foundation of a successful survey. Tap into The W Group’s extensive experience and gain access to proven municipal question sets.
Our best-practice approach ensures your questions will meet objectives and speak to your target audience.
Save time and skip the frustration!
Questionnaire Review Filtering & Programming
Have you already prepared a questionnaire? There are numerous survey ‘pitfalls’ that a professional review can help you avoid.
We will review your questionnaire against a number of filters to ensure it has a high completion rate, is inclusive, considers political sensitivities, and mitigates potential backlash.
Get a professional survey review!
Survey Launch, Monitoring Live Results View
A well-timed launch, with the right language and distribution, will get target respondents in the (virtual) door. Live monitoring helps keep them.
We will make minor tweaks as required to overcome potential barriers to survey completion.
Reach more respondents!
Survey Summary &
Clean data is essential to getting the best, most accurate insights. Eliminate ‘noisy’ responses that don’t add value or muddy up your results.
It is impossible to know how skewed your results are without taking a really good look at the raw data.
Get the most accurate survey data!